Are you an ideal customer?
What am I seeking?
- Companies that wish to grow faster in global niche markets at lower risk.
Ideal Customer Demographic
- Businesses with potential to go global with turnover in the range of $2M to $10M
- Or “close to export ready” with money for export market development
- Somewhere in the “hi’-tech space” with differentiated products giving a competitive edge
- No clear path to market
- Seeking B2B niche markets
- Facing choices about product and market development
Ideal Customer Psychographic
- Clear commitment from CEO and directors to global growth
- Willing to take advice
- Open to being challenged in a constructive way
- An internal locus of control: solution focused rather than problem focussed
- Know what they do not know!
What do I offer?
- Better selection of target markets
- Faster market entry
- Better selection of distributors or agents
- Success at international trade fairs – meeting the right partners and getting valuable market insights
So let’s discuss your top three business issues over coffee!
